Soy Many Opportunities
The Wisconsin Soybean Marketing Board invests in a mix of domestic marketing and international marketing to add value to soybeans. Domestically, WSMB looks for ways to invest in new uses for soybeans. Internationally, WSMB works with contractors to grow markets to sell soybeans.
The greatest success story for the soy domestic market has been biodiesel. Beyond biodiesel, the soy checkoff has sparked several innovations from soy ink, to paint, candles, lubricants, road sealants, home cleaners, plastics and more. Here are two success stories making waves across the country.
WSMB partners with several organizations to help grow international soybean markets. Each organization has its own niche, but together they impact Wisconsin soybean export markets in positive ways.