What will your soybean grow up to be?

From SoyFoam, a PFAS-free firefighting foam, to soy-based tires, the possibilities are endless. Providing better material for game changing products, soybeans are proving that anything is possible. They’re sustainable, superior and full of surprises. Grown right in your backyard, soybeans are the miracle bean that can do it all.

Dream big because soy sure is!

Lights, camera, soy!

The miracle bean grows up.

Read checkoff articles highlighting the many uses of soy!

Fashion forward: UW-Madison student wins Soy in Textile Challenge
This article first appeared in the spring 2025 issue of Soy Forward. Click here to read the digital version. Soybeans are famous for their versatility. By and large, the “miracle [...]
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Pork power: Wisconsin soy helps boost meat exports
Wisconsinites can rest assured that the meat they eat – and the meat consumers around the world eat – is fed quality Wisconsin soy. In a study supported by the [...]
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Selling points: WSMB takes big steps toward reaching farmers, consumers and firefighters
Attention Wisconsin soybean farmers! You’re liked. A survey of non-farmers in the state shows that people really do like farmers, even if they don’t fully understand the power of the [...]
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Corn•Soy Expo highlights SoyFoam
Communities are at the heart of agriculture, and agriculture is the heart of communities. And now, Wisconsin soybean farmers and their checkoff dollars are making sure those hearts keep pumping [...]
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